CUSTOMER LAB

Brand Owner (click to sort) Address Description
CUSTOMERLAB Thomas J. Long 2 Medallion Center 22 Greeley Street Merrimack NH 03054 CUSTOMER LAB;Business, economic and market consulting services, namely, providing expert analysis and study, management consulting, conducting consumer tracking behavior research and consumer trend analysis and providing information and analysis in the fields of business economics for retail and service facilities through/via the receipt of client files, creation of marketing central information file by householding the customer file and constructing a data warehouse on the customer base by appending geographic and demographic data, the delineation of specific primary service area for each operating location by analyzing geographic draw, conducting a statistical scan of household and business population within each defined market or primary service area, comparing each location's customer base statistics to the market statistics to uncover target segment concentrations and gaps, as well as identifies opportunities and priorities, modeling purchase demand for products/services, the evaluation of existing competition to calculate each location's expected natural (fair) share, the calculation of penetration by product/service and the identification of the incremental opportunity, defining location specific, segment specific and product/service specific growth opportunities, analyzing household/business penetration, customer share of wallet, retention and attrition, identifying customer segments for retention and development, aligning marketing resources with incremental opportunity, valuing the expected return;
CUSTOMERLAB Thomas J. Long 2 Medallion Center 22 Greeley Street Merrimack NH 03054 CUSTOMER LAB;Business, economic and market consulting services, namely, providing business expert analysis and study, providing business management consulting, conducting consumer tracking behavior research and consumer trend analysis, and providing information and analysis in the fields of business economics for retail and service facilities, all of the foregoing performed by compiling and systematizing information from client files and marketing central information files into databases and by compiling and systematizing geographic and demographic data into databases, delineating specific primary service areas for each operating location by analyzing geographic draws, conducting a statistical scan of household and business population within each defined market or primary service area, comparing each location's customer base statistics to the market statistics to uncover target segment concentrations and gaps, as well as identifying opportunities and priorities, modeling purchase demand for products and services, evaluating existing competition to calculate each location's expected natural fair share, calculating penetration by product and service and identifying the incremental opportunity, defining location specifics, segmenting product- and service-specific growth opportunities, analyzing household and business penetration, analyzing customer share of wallet, retention and attrition, identifying customer segments for retention and development, aligning marketing resources with incremental opportunity, and valuing the expected return;
 

Where the owner name is not linked, that owner no longer owns the brand

   
Technical Examples
  1. A method is provided that identifies and categorizes the reason a customer contacts a customer service center, i.e. the customer's goal or problem. In addition, the method allows the customer to be categorized into a set of behavior-based groupings. This integration of goal and customer categorization establishes the foundation to optimally direct the customer's request through an appropriate center. This method can collect information regarding the customer's behavior and can use that behavioral information to determine the optimal manner for handling the customer request.