ROYAL FAMILY

Competing brands may differentiate themselves from ROYAL FAMILY by offering different types of blankets such as different materials (e.g., fleece, wool, cotton), designs (e.g., patterns, solid colors), and sizes. They may also have varying price points, quality levels, and target different demographics or customer preferences.ROYAL FAMILY is a good brand because it is believed to be active and owned by a reputable company, FIELDCREST CANNONLICENSING, INC. The brand likely offers a range of quality blankets that cater to different customer needs and preferences.