Kathryn Bagwell

HOLLOH

My trademark 'holloh' is the name of a cosmetic product that provides a long-lasting contour by utilizing the DHA technology found in spray or bottled tans. holloh will produce a mousse, gray/green/blue in hue to mimic the color of a shadow- the hallmark of contouring. I'm looking at 10-12 SKUs for the contour mousse itself- much of this will depend on skin concerns, colors, etc. In addition to the mousse, I will be designing and creating 3 proprietary brushes specifically formulated to apply this product on the face, neck, decolette, and body. The facial brush will be dense, fairly thin, and angled, the body brush will be wider but retractable, and the detail brushwill resemble an eyeshadow brush. I will also provide a blending/dabbing mat with each kit to ensure the right amount of product is adhering to the brush;