J. WALTER THOMPSON COMPANY

ANXIETYINDEX

ANXIETY INDEX;market research and analysis relating to consumer concerns and fears and how they might impact on business marketing strategies; business marketing consulting services relating to how consumer concerns and fears might impact on business and marketing strategies;

BRAND JOURNALISM

Business marketing consulting services and market research services relating to brands and brand development, assessment, analysis, exploitation and promotion; advertising and marketing services, namely, preparing brand analyses, preparing for others marketing plans for their brands, placing advertisements for others, preparing advertisements for others, and promoting the services of others through the distribution of printed and audio-video promotional materials; even marketing, namely, arranging and conducting marketing promotional events for others; direct response marketing and sales promotion of the goods and services of others, namely publicity and sales promotion services and providing consultation related thereto; and public relations services;

BRAND STUDIO

entertainment services, namely, creation and production of entertainment programs and other audio-video and print promotional materials designed to support and enhance brands, and dissemination by means of television, in-store, e-mail, online and wireless communications;Business marketing consulting services and market research services relating to brands and brand development, assessment, analysis, exploitation and promotion; advertising and marketing services, namely, preparing brand analyses; preparing for others marketing plans for their brands; placing advertisements for others; preparing advertisements for others; promotional services, namely, production of television programs, film, audio-video and print promotional materials designed to support and enhance brand recognition;

BRANDWIDTH

advertising and marketing services, namely, preparing brand analyses; preparing for others marketing plans for their brands; market research; market analyses; placing advertisements for others; preparing advertisements for others; promoting the services of client advertisers through the distribution of printed and audio-video promotional materials; event marketing, direct response marketing and sales promotion of the goods and services of others and providing consultation related thereto; and public relations services;

CAVIAR

Advertising agency services; public relations services; publicity services; direct marketing advertising services for others; recruitment advertising agency services; marketing consulting; market research; media planning, namely, advising the client on the appropriate media to advertise in, based on media analysis of the market for that media; sales promotion services; namely, promoting the goods and services of various industries through the distribution of promotional materials and by rendering sales promotion advice; customer relationship marketing services; business and marketing consulting services related to advertising, marketing and brand development;The wording CAVIAR has no meaning in a foreign language.;

CAVIAR

The mark consists of the word CAVIAR, with a stylized letter C.;Color is not claimed as a feature of the mark.;Advertising agency services; public relations services; publicity services; direct marketing advertising services for others; recruitment advertising agency services; marketing consulting; market research; media planning, namely, advising the client on the appropriate media to advertise in, based on media analysis of the market for that media; sales promotion services; namely, promoting the goods and services of various industries through the distribution of promotional materials and by rendering sales promotion advice; customer relationship marketing services; business and marketing consulting services related to advertising, marketing and brand development;The wording CAVIAR has no meaning in a foreign language.;