AMERICAN EXPRESS PREPAID CARD MANAGEMENT CORPORATION

A NEW DAY FOR YOUR MONEY

Magnetically encoded debit cards and electronic transaction cards; debit cards and electronic transaction cards featuring encoded electronic chip cards or integrated circuits;Financial services, namely, credit and charge card services, consumer stored value and debit card transaction processing services; providing electronic processing of stored value and debit card transactions and providing electronic payments via a global computer network; financial services, namely, electronic processing, verification, and settlement of sales transactions using online accounts; stored value and debit card transaction verification and settlement services; electronic payment processing services, namely, electronic processing of stored value and debit card and online account payment data; stored value and debit card services; providing financial information via a global computer network; and consultation services related to the foregoing;

BENEFITS OF BANKING WITHOUT ALL THE FEES

Financial services, namely, credit and charge card services, consumer stored value and debit card transaction processing services; providing electronic processing of stored value and debit card transactions and providing electronic payments via a global computer network; financial services, namely, electronic processing, verification, and settlement of sales transactions using online accounts; stored value and debit card transaction verification and settlement services; electronic payment processing services, namely, electronic processing of stored value and debit card and online account payment data; stored value and debit card services; Electronic banking via a global computer network; providing financial information via a global computer network; and consultation services related to the foregoing;

BLUEBIRD

Magnetically encoded debit cards and electronic transaction cards; debit cards and electronic transaction cards featuring encoded electronic chip cards or integrated circuits;Financial services, namely, credit and charge card services, consumer stored value and debit card transaction processing services; providing electronic processing of stored value and debit card transactions and providing electronic payments via a global computer network; financial services, namely, electronic processing, verification, and settlement of sales transactions using online accounts; stored value and debit card transaction verification and settlement services; electronic payment processing services, namely, electronic processing of stored value and debit card and online account payment data; stored value and debit card services; providing financial information via a global computer network; and consultation services related to the foregoing;

GIFTING MADE BETTER

gift card services, namely, processing electronic payments made through prepaid gift cards;gift card services, namely, issuing gift cards that may be redeemed for goods or services;GIFTING;

SERVE

The mark consists of 4 Swirls in a circle design next to the word SERVE.;Apparatus for processing point-of-sale transactions, namely, magnetically-encoded stored value and debit cards; magnetically-encoded, machine-readable, bar-coded, stored value and debit cards; magnetically-encoded identifying cards;Providing electronic transmission of stored value and debit card and online account payment data via a global computer network;Financial services, namely, credit and charge card services, consumer stored value and debit card transaction processing services; providing electronic processing of stored value and debit card transactions and providing electronic payments via a global computer network; financial services, namely, electronic processing, verification, and settlement of sales transactions using online accounts; stored value and debit card transaction verification and settlement services; electronic payment processing services, namely, electronic processing of stored value and debit card and online account payment data; stored value and debit card services; providing financial information via a global computer network; and consultation services related to the foregoing;Color is not claimed as a feature of the mark.;