TRAILS

Brand	Owner (click to sort)	Address	Description
TRAILS.COM	ALLTRAILS	530 Bush St. Ste. 900 SAN FRANCISCO CA 94108	TRAILS;[ Online retail store services featuring books, maps, clothing and outdoor recreation equipment ];Online social networking services;[ Online reservation of rooms for travelers ];
TRAILZ	CURRIE ACQUISITION	9453 OWENSMOUTH AVENUE CHATSWORTH CA 91311	TRAILS;ELECTRIC SCOOTERS;
TRAILZ	Trailz Limited	985 Bowstring Road Monument CO 80132	TRAILS;Bar and restaurant services;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

Related web locations are identified from the web usage trails of a population of users. Each usage trail is preferably in the general form of a sequence of URLs accessed by a user during a browsing session. The usage trails are preferably collected using a special client application that operates in conjunction with a web browser and reports the navigation activities of users. In a preferred embodiment, the relatedness of two web locations A and B is determined using a minimum sensitivity calculation that takes into consideration the number of transitions that occurred between A and B relative to the total number of transitions that involved A and/or B. The method may be used independently, or may be used in combination with other methods for identifying related web locations.