PRERECORDED COMPUTER SOFTWARE FEATURING PROGRAMS

Brand Owner Address Description
CETI Ceti, Inc. 796 North Pastoria Ave. Sunnyvale CA 94086 prerecorded computer software featuring programs used for providing a graphical user interface for generating and manipulating graphics, electronic mail communications, and for creating paperless, electronic greetings, communications and information, and instructional manuals therefor, provided as a unit;electronic mail services;computer services, namely, custom design of computer graphics and electronic paperless greetings, communications and information on magnetic media, the global computer network, and interconnected computer networks;
 

Where the owner name is not linked, that owner no longer owns the brand

    
Technical Examples
  1. This invention describes a system and method for branding software deployed over computer networks. A user contacts the distributor's web site and initiates a download of the software. When the user visits the download website, the identity of the particular web site from which the download was initiated is transmitted to a branding server and captured on the user's computer, preferably in the form of a cookie. Subsequently, the user contacts the branding server and branding instructions are provided to the user's computer in accordance with the cookie. Branding may take the form of featuring the distributor's web site more prominently in an "integrated shopping service" or in a directory, or it may perform other alterations to the software. Branding is controlled by the software manufacturer's branding server, and can be modified at any time after the software is released.