DATA COMPILATION DATA MATCHING

Brand	Owner	Address	Description
GREATER REACH. GREATER CERTAINTY.	Trans Union	555 W. Adams Street Chicago IL 60661	Data compilation and data matching services for matching consumer-related data sets across multiple addressable digital networks in advertising and marketing of goods and services of others; advertising and marketing optimization and analysis services; arranging for the delivery of digital advertising and marketing media via addressable digital advertising networks;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

The invention enables a compiler (during its first compilation pass) to insert identifiers during an early optimization phase into machine-independent code. The identifiers are used for identifying specific instructions of the machine-independent code. The compiler may use a table to record the assignment of identifiers and their corresponding portion of machine-independent code. During subsequent optimization phases of the first compilation pass, portions of machine-independent code are transformed into portions of machine-dependent code, and the machine-dependent code inherits identification associated with the portions of machine-independent code that were used to generate the portions of machine-dependent code. After the first compilation pass, executable code is made to interact with test data to generate statistical execution data which is collected by previously inserted counters. The collected counter data is consolidated so that it relates to the instructions of the machine-independent code. During a second compilation pass of the compiler, the compiler reads the machine-independent code, the collected or captured counter data, an indication of the association between the identifiers and the instructions (which can be stored in a table). Subsequently, the compiler begins locating instructions of the machine-independent code relative to other instructions of the machine-independent code during an early or first optimization phase of the second compilation pass.