COMPUTER ADVERTISING MANAGEMENT

Brand Owner (click to sort) Address Description
OPENX OPENX LIMITED 2 Tallis Street, Tallis House, Temple London EC4Y0AB United Kingdom [ Computer advertising management and serving software; computer advertising management and serving software downloadable from the internet for managing data; computer advertising management and serving software downloadable from the internet for managing data on private or company hosted servers; online downloadable electronic publications in the nature of newsletters and articles in the field of online advertising ];OPEN X;Advertising; advertising services provided via the Internet; provision of information in relation to all the aforesaid services; consultancy services in relation to all the aforesaid services;Advertising management and serving software consultancy services [ ; rental of computer advertising management and serving software ];
OPENX OpenAds Limited Kirkman House, 12-14 Whitfield Street London WIT2RF United Kingdom [ Computer advertising management and serving software; computer advertising management and serving software downloadable from the internet for managing data; computer advertising management and serving software downloadable from the internet for managing data on private or company hosted servers; online downloadable electronic publications in the nature of newsletters and articles in the field of online advertising ];OPEN X;Advertising; advertising services provided via the Internet; provision of information in relation to all the aforesaid services; consultancy services in relation to all the aforesaid services;Advertising management and serving software consultancy services [ ; rental of computer advertising management and serving software ];
 

Where the owner name is not linked, that owner no longer owns the brand

    
Technical Examples
  1. A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.