CHECKING ACCOUNT PRODUCT NAME PREMIER

Brand	Owner	Address	Description
PREMIER CLUB	HOME FEDERAL SAVINGS AND LOAN ASSOCIATION	20 O'FARRELL STREET SAN FRANCISCO CA 94108	checking account product name Premier Club;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

A system and method that includes the use of a bank checking account that can be connected to insurance coverage. In particular, a banking consumer can purchase insurance coverage for unexpected events that may affect the historical deposits and withdrawals relating to the checking accounts. Additionally, insurance coverage other than that of the checking account itself can be included, such as life insurance, so long as the account remains active. Accordingly, the present invention can integrate the negative insurance sell into a positive banking experience.