BOM

Competing brands may differ from BOM in terms of product variety, pricing, target market, or brand image. These differences could result in unique selling points, design aesthetics, or quality of materials used.BOM stands out due to its likely focus on shirts and being under the ownership of Tara Hirshberg. The brand's offerings in the shirt category might be innovative, high-quality, or cater to a specific niche, setting it apart from other brands in the market.