ALS

Competing brands may differ from ALS in terms of product offerings, target audience, pricing, and overall brand positioning. They could have different designs, materials, and features in their cutlery and knives, potentially catering to varying consumer preferences.ALS is a good brand because it offers a range of quality cutlery and knives, possibly meeting the needs of customers looking for reliable and durable kitchen tools. The brand's active status and ownership by William Roberts could signify a commitment to maintaining and expanding its product line to serve its customer base effectively.